Goal: reduce conflict
In the early 1990s, Yoshimi and Jon Brett's work in organisational development consistently revealed that communication was at the heart of building positive work teams and cultures. They used a number of traditional psychometric tools to catalyse learner understanding of self and others, however dissatisfaction with time and dollar investment grew. More importantly, the Bretts chose to focus on empowering learner experiences, not offer report-based reviews of self. They designed a behavioural tool that was easy to understand, enjoyable to use, focused on positives and was cost effective at all levels of an organisation. Client feedback and change indicated positive results in achieving the initial goal: reduce conflict in the workplace.
Seeds were planted in 1980 when the Bretts studied an ancient philosophy that looked to Nature as a reflection of behaviour. This in itself proved helpful in understanding themselves and others. In 1992, they learned of Buckminster Fuller’s (1895-1983) work that also looked to nature – but from a perspective of helping humanity solve global issues through his design science methodology.
From their studies of Fuller's work, Yoshimi and Jon were convinced that the tetrahedron was somehow the key to understanding the complexity of human nature. I have found the tetrahedron to be the minimum structural system in the Universe. (Buckminster Fuller, Cosmography, page 41)
In 1995 they integrated the tetrahedron and the four Elements of behaviour. The realisation that their model could be used to map any natural system (not just behaviour) led to the publication of TetraMap® in 2000.
1995 The Why are you like that? workbook was published, introducing the model and its application to improve communication skills.
2000 TetraMap was registered as a trademark.
2002 The Bretts authored and published the book, TetraMap: develop people and business the way nature intended.
2003 The company name was changed from Learnology to TetraMap International Ltd. The business focussed more on marketing TetraMap, and teaching its value as a training tool.
2004 Yoshimi & Jon use TetraMap to open the “Paths to Peace” learning conference in Budapest, Hungary.
2005 Yoshimi & Jon opened the Emotional Intelligence World Summit with TetraMap at Egmond aan Zee in the Netherlands, preceding the keynotes Goleman, Salovey and McKee.
2006 TetraMap re-branded to position itself better in the UK market. The range of workbooks expanded to demonstrate the long-term application of TetraMap as a powerful training tool and mental model. TetraMap developed from being a simple model for understanding why we are the way we are to a simple model for exploring deeper issues of human capital and business development.
- Revised and released TetraMap: develop people and business the way nature intended, with new case studies and an emphasis on sustainability.
- Established TetraMap UK.
- Focus on TetraMap International as a sustainable personal and associate business.
2008 TetraMap International is a finalist in the SBN (Sustainable Business Network) business challenge (NZ).
- TetraMap Facilitator Certification continues to flourish with courses delivered in 8 countries.
- TetraMap features on Maori Television as a tool used in Iwi (tribal) development.
- TetraMap International is a finalist in the regional Business Excellence Awards category Emerging Business.
- TetraMap is integrated into the Singapore Armed Forces, Centre for Leadership Development as a Team Learning initiative. The facilitation context revolves around "The TetraMap Approach" that addresses why and how mindset shifts are catalysts for positive change and healthy development.
- Yoshimi and Jon deliver keynote opening at the University of Guanajuato-sponsored "Equipos de Trabajo" Team Conference, Mexico.
- TetraMap themed conference for a major health provider in New Zealand. Yoshimi and Jon opened the conference with TetraMap on Day 1. Day 2 featured two Master TetraMap Facilitators with learning activities about teamwork and cultural integration.
- Talentopolis Conference: San Miguel de Allende, Mexico. TetraMap opens the conference: http://www.tetramap.com/read/vid-talentopolis
- Further development of TetraMap Resources with enhanced versions of Leader Guides, and PowerPoints to support the growing global network of Certified TetraMap Facilitators (20 countries).
- TetraMap goes viral, joining LinkedIn, Twitter and Facebook to connect faster with upcoming TetraMappers!